THE BEGINNER COURSE FOR ENTREPRENEURS
A business plan is a document that outlines the future of your company.
First, we will cover the areas such as determining how long your business plan should be, finding the optimal business plan for you, various types of plan that you can develop, determining the right type of financing that you can obtain, executing the business plan, and assessment of your business' potential.
You have to figure out a lot of things as a new business owner that you've never done before. One is how to make a business budget, which can be scary, especially if you're just starting.
In this part, we will cover the important points that you need in terms of business budget, such as the reason on why you need a business budget, determining the variable expenses within the business, analyzing costs, negotiation of costs with suppliers, project cash flow, factors involved in seasonal and industry trends, setting the business' spending goals, realizing the important role of Accounting Software in budgeting, and estimating monthly sales.
Everyone is aware that you need a business plan, but many business owners are unaware that a marketing plan is equally important.
Here we will explore the reason why you really need a marketing program and realizing the impact of talented marketing professionals. We will also provide some pointers for making a list of your marketing goals. Some of the important modules discuss the importance of researching marketing tactics, setting your marketing budget, entrepreneurial marketing and SME marketing, social entrepreneurship and its success.
KPIs or Key Performance Indicators measure the success and/or growth of a business. Data collection, storage, cleaning, and synthesizing are the foundation of KPIs.
In this part, we will go through learning the categories of KPIs and KPIs that every entrepreneur should be measuring. We will also explore the important points regarding cash flow, liquidity, customer acquisition cost, lifetime value, revenue growth rates, and gross margin.
Business owners (and prospective business owners) can use market research as a tool to gather information about how well their product will perform in the current market, what the demand is, and how consumers will respond to their product.
This module tackles the keypoints in building a strong foundation through research. We also learn how to define and conduct market research. This module gives light on the reason why entrepreneurs should do market research - to identify your competitors, and understand the type of clients that have an interest in your business.
Setting goals is crucial. You will be able to determine your own life's meaning once you have decided on your objective. Additionally, this directs your life so that you can experience the fulfillment you seek.
This part teaches us on how we can set our goals systematically, with our goals being aligned with our own values. We will also determine the factors that we should avoid in order to have a successful goal-setting process.